TechCrunch: “Google buys Eyefluence eye-tracking startup”

TechCrunch:

Eyefluence shared the announcement quietly today in a blog post, spotted first by Mattermark:

Today, we are excited to announce that the Eyefluence team is joining Google!  With our forces combined, we will continue to advance eye-interaction technology to expand human potential and empathy on an even larger scale.  We look forward to the life-changing innovations we’ll create together!

As Google launches its Daydream virtual reality platform next month with its Daydream View headset, there is already attention being directed to its next-gen headset efforts.

There’s no reason to believe that Google or any other company has today or will evee infiltrate people’s computers to track their eye movements, but they’re certainly incentivized to do so. I encourage you cover your cameras.