Creative professionals and the Apple Pencil

The iPad Pro was reviewed by Amanda Summers on Medium, titled “A UX Designer’s Review of iPad Pro”:

We are confident in saying we are able to sit down with iPad Pro and Apple Pencil and create something just as good, if not better, than sketching traditionally using pencil and paper.

Apple Pencil feels completely natural in our hands. There’s no latency and the shading and pressure points feel all too real. The palm rejection technology works great, allowing us to rest our palm on the screen without worrying if it will mess up our drawing.

This is the most consequential review I’ve ever read of the iPad Pro, all of the reviews which came out on the first day were mostly to the tune of “Yeah it’s a big iPad, and the Pencil is cool but rather expensive.” If creatives are successfully using professional grade software to get real work done, this is an excellent sign of the potential of the platform. I do wonder though: is this a good sign for the form factor of the iPad Pro, or is it a good sign for the utility of a stylus on tablets generally? I suspect the latter, and we’ll see what Apple have to say in March about it.

Unrelatedly, I found the article’s placement and production interesting as a published piece. It’s under Amanda Summers’ name, but it’s “published in” her employer’s “organization” entity. I suspect that what MindSea Development get from having their employee’s publish to Medium is status and marketing, and it’s yet to be seen how Medium will make money from this.